There is way more to PR than writing press releases, it’s a lot about forming relationships, spotting opportunities, creating features,...

When starting on your PR journey it can be easy to focus on racking up the coverage and mindset of why be in two publications when you...

Getting started in PR can be scary for a small business but I have something to tell you. You already have everything you need to get...

Self-employed life can be a minefield. When I first started, I lacked the confidence to charge what I was worth which I think is quite a...

It’s the summer holidays here and so now I am in the midst of the parenting/going on holiday/work juggle which I am sure is something...

If you’re anything like me then you’re more than likely always looking for ways to simplify your life, whether that’s delegating day to...

If you’ve been reading, following, or working with me for a while you’ll know that at the start of my career I worked in journalism and...

One thing I get asked a lot is "What is PR?" "What do you do?" After more than 20 years in the industry I'm not even sure my mum yet...

Summer is in full swing the weather has warmed up, the summer clothes are out, the school holidays are looming and for some an actual...

Thursday 22nd June is positive media day. It was created to change the perspective and status quo of everyday media consumption. I’m...

This week I thought instead of my usual PR blog I’d use this space to do a little getting to know me better exercise. So, I’m going to...

As mentioned in previous blogs there are two types of media: long lead and short lead. Long lead media are things like print monthly...

This week is Mental Health Awareness Week and what a way to start it other than to wake up with a huge (seemingly never ending) to do...

When I first start working with a client, they usually have a list of media that they want to be seen in but what many (especially...

It’s been nearly 10 years since I started Beck and Call PR and as like most self-employed people work tends to be full of peaks and...

What is it like working in PR? What do I do every day? People perceive PR to be a world of glamour and parties and whilst I have had my...

For small businesses, PR is an essential part of any successful marketing strategy. Investing in public relations can help to build brand...

April is Stress Awareness Month with a recent report from Champion Health showing that 74% of people feel so stressed that they have felt...

Somebody asked me the other day what the best piece of advice I’ve ever been given is and I didn’t have to think twice “Being able to...

The clocks have changed, Spring as sprung and we’ve entered our second quarter, which is hopefully full of plans and a great opportunity...