How Did I Get Here?
When I was growing up, I didn’t dream of having a career in PR, if I am honest, I didn’t even know such a thing existed other than in the...
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Rebecca Slater
Apr 294 min read
How I Became More Productive
I would list procrastination among one of my greatest skills although by no means very useful. For me I find procrastination rears its...
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Rebecca Slater
Apr 253 min read
It’s time to get pitch perfect
If you’ve been following me on Instagram for a while you’ll probably know that I talk a lot and I mean a lot about sharing your stories...
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Rebecca Slater
Apr 173 min read
Strategic PR Tactics for Service Businesses
Understanding the Importance of PR for Service Businesses Public relations plays a crucial role in the success of service businesses. It...
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Rebecca Slater
Apr 93 min read
Retail PR Triumph: Winning Strategies
Understanding the Importance of PR in Retail Public relations (PR) plays a crucial role in the success of retail businesses. It involves...
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Rebecca Slater
Apr 33 min read
Powerful PR Strategies for Nonprofits
Crafting a Compelling Narrative The world of nonprofits is very competitive so creating a compelling story is essential when it comes to...
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Rebecca Slater
Mar 204 min read
Building a Personal Brand as a Sole Trader
Defining Your Unique Value Proposition Being a sole trader can be tough. You’re often spinning all the plates, juggling all the balls,...
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Rebecca Slater
Mar 143 min read
PR is everywhere you just might not see it.
The title of this blog might sound slightly dramatic. You might be thinking this is an exaggeration but I kid you not it really is. It...
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Rebecca Slater
Mar 62 min read
Where to pitch in March?
Key dates in March Use these dates to help you plan your social media or if they’re relevant use them as hooks for stories to approach...
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Rebecca Slater
Feb 222 min read
How to measure PR success
What can PR do for your business? Whilst not a direct sales driver PR is a great tool for raising awareness, securing your brand...
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Rebecca Slater
Feb 221 min read
Media Matters
Small businesses and charities are the reason I went self-employed. I’d worked for lots of big businesses and whilst out networking I’d...
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Rebecca Slater
Jan 233 min read
PR Pitches during the month of love
As we exit what feels like the longest month of the year and transition into the shortest, the month that is meant to be filled with...
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Rebecca Slater
Jan 103 min read
How to get ahead with your PR in 2024
You’ve been considering PR for a long time but haven’t yet taken the plunge. There are a number of reasons that as a small business you...
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Rebecca Slater
Dec 18, 20233 min read
Planning your PR over Christmas without doing much
As we all wind down for the festive break PR might, understandably, be the last thing on your mind. Whilst I could say the break would...
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Rebecca Slater
Dec 6, 20233 min read
Using PR to Build Your Brand
PR is great for many things one of which is building your brand. No matter the size of your business building brand loyalty is essential...
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Rebecca Slater
Nov 20, 20232 min read
Where to pitch in December
Whilst businesses are winding down for Christmas and we are all getting in the mood for some festivities the glossy monthly magazines are...
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Rebecca Slater
Nov 13, 20234 min read
Working alone doesn’t need to be lonely.
As a self-employed person I spend a lot of time on my own, even when my husband is working from home we work in different parts of the...
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Rebecca Slater
Nov 8, 20234 min read
10 things I’ve learnt during my 10 years in business.
Whilst I was away last week Beck and Call PR turned 10 years old. I’ve been in public relations for more than 20 years but went...
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Rebecca Slater
Oct 24, 20232 min read
How to pitch for PR
There is a section of your favourite publication or a spot on your favourite podcast that you think would be a great fit for you and your...
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Rebecca Slater
Oct 17, 20233 min read
Pretty Powerful Press Releases for PR
There is way more to PR than writing press releases, it’s a lot about forming relationships, spotting opportunities, creating features,...
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Thoughts from inside my head
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