Using PR to Build Your Brand
PR is great for many things one of which is building your brand. No matter the size of your business building brand loyalty is essential...
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Rebecca Slater
- Nov 20
- 2 min
Where to pitch in December
Whilst businesses are winding down for Christmas and we are all getting in the mood for some festivities the glossy monthly magazines are...
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Rebecca Slater
- Nov 13
- 4 min
Working alone doesn’t need to be lonely.
As a self-employed person I spend a lot of time on my own, even when my husband is working from home we work in different parts of the...
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Rebecca Slater
- Nov 8
- 4 min
10 things I’ve learnt during my 10 years in business.
Whilst I was away last week Beck and Call PR turned 10 years old. I’ve been in public relations for more than 20 years but went...
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Rebecca Slater
- Oct 24
- 2 min
How to pitch for PR
There is a section of your favourite publication or a spot on your favourite podcast that you think would be a great fit for you and your...
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Rebecca Slater
- Oct 17
- 3 min
Pretty Powerful Press Releases for PR
There is way more to PR than writing press releases, it’s a lot about forming relationships, spotting opportunities, creating features,...
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Rebecca Slater
- Oct 4
- 3 min
PR - Quality over quantity
When starting on your PR journey it can be easy to focus on racking up the coverage and mindset of why be in two publications when you...
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Rebecca Slater
- Sep 19
- 2 min
You already have everything you need to start doing your PR
Getting started in PR can be scary for a small business but I have something to tell you. You already have everything you need to get...
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Rebecca Slater
- Sep 12
- 2 min
What do you value?
Self-employed life can be a minefield. When I first started, I lacked the confidence to charge what I was worth which I think is quite a...
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Rebecca Slater
- Jul 24
- 3 min
Let’s work together
It’s the summer holidays here and so now I am in the midst of the parenting/going on holiday/work juggle which I am sure is something...
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Rebecca Slater
- Jul 18
- 2 min
Simplify your comms, simplify your life.
If you’re anything like me then you’re more than likely always looking for ways to simplify your life, whether that’s delegating day to...
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Rebecca Slater
- Jul 12
- 2 min
Readers you need PR I need your stories
If you’ve been reading, following, or working with me for a while you’ll know that at the start of my career I worked in journalism and...
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Rebecca Slater
- Jul 3
- 2 min
What is PR?
One thing I get asked a lot is "What is PR?" "What do you do?" After more than 20 years in the industry I'm not even sure my mum yet...
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Rebecca Slater
- Jun 28
- 2 min
Where to pitch in July
Summer is in full swing the weather has warmed up, the summer clothes are out, the school holidays are looming and for some an actual...
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Rebecca Slater
- Jun 22
- 2 min
Good news
Thursday 22nd June is positive media day. It was created to change the perspective and status quo of everyday media consumption. I’m...
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Rebecca Slater
- Jun 8
- 3 min
These are a few of my favourite things
This week I thought instead of my usual PR blog I’d use this space to do a little getting to know me better exercise. So, I’m going to...
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Rebecca Slater
- May 24
- 2 min
Where to pitch for the rest of the year
As mentioned in previous blogs there are two types of media: long lead and short lead. Long lead media are things like print monthly...
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Rebecca Slater
- May 17
- 3 min
Self-employment and self-care how to combine the two
This week is Mental Health Awareness Week and what a way to start it other than to wake up with a huge (seemingly never ending) to do...
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Rebecca Slater
- May 9
- 4 min
How much should you tell the world?
When I first start working with a client, they usually have a list of media that they want to be seen in but what many (especially...
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Rebecca Slater
- May 3
- 2 min
Your business is my why
It’s been nearly 10 years since I started Beck and Call PR and as like most self-employed people work tends to be full of peaks and...
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Thoughts from inside my head
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