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Short lead or long lead? Why you need to know the difference when planning your PR
The end of the year is fast approaching, and you may be working on or have already worked on your 2022 plans. If you are just doing your...

Rebecca Slater
Nov 16, 20214 min read


Why I don't do payment based on results PR
I had a potential client ask me the other week whether I offered a service where they could pay based on results and numbers of articles...

Rebecca Slater
Nov 11, 20212 min read


PR or therapy?
I was having one of those moments where I think about what I would like to do for a living if I wasn’t a PR consultant. Does anybody else...

Rebecca Slater
Nov 1, 20212 min read


Ways to evaluate your PR
Yesterday (October 19th) is Evaluate Your Life Day. The idea is that you use the day to take stock of where you are in life, where you...

Rebecca Slater
Oct 20, 20213 min read


Tips for finding the right PR for you and your business
You’ve finally made the decision to take you PR to the next level and get some support. But you don’t know where to begin and it can be...

Rebecca Slater
Oct 7, 20213 min read


How can I use PR in my small business?
As a small business owner, you can often find yourself juggling many balls from accounting to marketing. Add to the mix trying finding...

Rebecca Slater
Aug 18, 20213 min read


I carried a watermelon and other PR disasters
In America today is National Watermelon Day (who knew?). I love watermelon but they always make me think of one of my favourite films,...

Rebecca Slater
Aug 3, 20215 min read


Top 10 PR Tips
Whether your business is big or small the public relations process stays the same. This week I share with you my top tips for doing PR...

Rebecca Slater
Jul 20, 20213 min read


Building your press kit
As a business or organisation, it is really important to have all your ducks in a row before you start approaching the media and this is...

Rebecca Slater
Jul 14, 20213 min read


How uncovering your values can help your business thrive
When you think of your life right now, is it what you expected? I’m not talking about the dreaded “where do you see yourself in five...

Clara Wilcox
Jul 6, 20214 min read


How to get your products on the product pages
I’ve been on about the fact that the monthly magazines are all ready on the hunt for the must have products to fill the pages of their...

Rebecca Slater
Jun 16, 20214 min read
How to Style Better Product Photos For Your Online Shop
When you’re just starting out or launching a new business, budgets can be tight and photography is probably the last thing on your mind...

Susan Truseler
Jun 8, 20214 min read


How to write a great press release
The press release is one the things used regularly in the world of PR and one of the first things to be taught when entering the world of...

Rebecca Slater
May 26, 20214 min read


How to Write Better Blogs for Your Business
If you run a business and you have a website, you’re missing a trick if you’re not regularly adding new blog posts to it. Why? First off,...

Kelly Rogers
May 18, 20215 min read


Raising awareness on a budget
Earlier this week I had an email from a man whose business has really been hit by Covid. He is struggling to get people to sign up and is...

Rebecca Slater
May 12, 20213 min read


Enduring mental illness needs to be part of the conversation
I’m so honoured and flattered that as Mental Health Awareness Week approaches, our lovely PR consultant Becky, has offered to feature me...

Rebecca Slater
May 4, 20213 min read


To niche or not to niche?
My background in PR is vast. You name a sector or industry and I have probably done PR in it from bras to cars to meat packaging (I don’t...

Rebecca Slater
Apr 27, 20212 min read


How do I create an online course?
Online courses are a popular way to generate passive income but creating your course can be overwhelming and time consuming, and without...

Rebecca Slater
Apr 20, 20213 min read


You've got a radio interview, now what?
This week I’m going to talk about a much-overlooked form of media…. radio. Very often when people think of getting media coverage radio,...

Rebecca Slater
Apr 15, 20212 min read


Top PR Tips
This weeks blog is from my old colleague Kath Swinglehurst of Apple Tree Communications. Here she shares her wealth of knowledge on the...

Kathryn Swinglehurst
Apr 7, 20213 min read
Thoughts from inside my head
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